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Podcast Episode: ECommerce in China: 2020 Trends for Wine, Snacks and Brand Recognition For Foreign Brands

26 May 2020 by Food&HotelAsia


On this episode of the FHA Insider Podcast, we chat with Zhiwei Wang, co-founder of Penguin Guide, a successful e-commerce platform from Shanghai to discuss how the road ahead post COVID-19 may look like. With the outbreak now somewhat abating, China’s consumer economy is recovering as people slowly return to their daily lives. Rekindling growth in consumption is an absolute priority for Chinese policymakers, particularly as the global economic outlook continues to darken. Yet it will likely be a long climb back, and the “new normal: will look very different, with the pandemic set to have deep, long-lasting effects across the consumer landscape.